Infocom was founded on June 22, 1979, by MIT staff and students, including Blank, Lebling, Anderson and Berez, as a way to provide employment for the Zork developers after their tenure at MIT. Infocom approached Personal Software, Inc. about software distribution in 1980 and the official first release came out for the PDP-11 in November. Due to the large size of the original game’s map, the game had to be considerably reduced for it to run on personal computers. Zork I, roughly half of the original game, was commercially released for personal computers in 1980. Zork II consisted of a continuation of the original game left out of Zork I, along with additional puzzles, and was released in 1981. Zork III, consisting of new puzzles, and some puzzles that had to be left out of the first two games, followed in 1982.
Zork was initially successful, selling 1500 copies on the TRS-80 in 1981 and 6,000 on the Apple II. Dissatisfied with Personal Software’s marketing and distribution, Infocom decided to publish Zork II themselves. Infocom packaged their games with maps, hints and “Invisiclues”, invisible text in the instruction manual that revealed itself when highlighted by a special pen, and rated its games on a difficulty scale of Introductory, Standard, and Expert. Before being bought out by Activision in 1986, Infocom produced 20 games, many now considered classics of the genre, including Planetfall, Suspended, Hitchhikers Guide to the Galaxy and Trinity. While Infocom was the largest and most commercially successful producer of text adventure games, they were by no means the only one. The initial popularity of Adventure and Zork spawned countless text adventure games, developed by professional software companies and independent hobbyists alike. To accommodate the needs of the rising indepdendent game developer, a number of software tools including The Quill (1983), Generic Adventure Game System (GAGS, 1985) and Adventure Game Toolkit (AGT, 1987), were made available to the public. These development toolkits were marketed on simplicity and usability, and allowed people with no previous programming experience to design games that looked and performed like professionally developed games. Much like the games themselves, the only limit to drafting them was one’s imagination, and hundreds of text adventure games were developed using these tools.
Interrogation mode in Gabriel Knight: Sins of the Fathers
In the late 1970s, Ken and Roberta Williams had discovered both Adventure and Zork, but had different ideas on improving these games. The newly introduced Apple II allowed for graphics that were more advanced than other personal computers at the time, and Roberta realized that graphics could supplement text adventure games in a meaningful way. The Williamses founded On-Line Systems in 1979 and began developing Mystery House in 1980. Mystery House used both a text parser and textual descriptions for rooms and actions, but incorporated primitive monochrome line drawings to accompany each scene and was the first adventure game to use graphics. While its parser and textual descriptions were extremely crude compared to Adventure and Zork, the novelty of its graphics made it an instant hit, selling more than 10,000 copies. The Wizard and the Princess, following in the same year, incorporated color graphics, and sold 60,000 copies. On-Line Systems rapidly grew with its success and was renamed Sierra Online in 1982. The company had grown from one employee in 1980 to over 130 in 1983, at which time IBM contacted Sierra to create a game for the new PCjr platform. IBM proposed to fund the game development and advertising, and the resulting game King’s Quest, was released in 1984. It combined animated color graphics and depth perception with an advanced parser. While the PCjr was short lived, its compatible successors made the game a lasting success. To replicate the success of King’s Quest, Sierra developed a toolkit called AGI (Adventure Game Interpreter), which ran all the text, sound and graphics, and allowed for easy porting across various platforms. The AGI games, including King’s Quest, used a parser that included text commands, but also allowed for use of the arrow keys to move the player. Seven official entries followed in the King’s Quest series, and Sierra produced a number of other successful series, such as Space Quest (six games), Police Quest (four games), and Leisure Suit Larry (six games). King’s Quest is Sierra’s most successful series, selling over 3,000,000 total units across its titles.
Sierra used the AGI engine until 1988 when they developed SCI (Sierra’s Creative Interpreter). SCI enabled more detailed 320×200 EGA graphics and extended sound hardware cards. Previously Sierra games relied on the PC Speaker, which was only capable of producing crude square waves; the introduction of Sound Blaster and other sound cards allowed for rich audio and music. King’s Quest IV was the first game released with the SCI engine in September 1988. Inspired by the success of the Macintosh operating system’s move from text control to a graphic interface, adventure games began phasing out text parsers in favor of a graphically based point-and-click interface. One of the earliest successful point and click games was LucasArts’ Maniac Mansion, and with 1988’s Manhunter: New York, Sierra followed in this direction. Sierra continued to move away from basic text parsers and most of the new SCI engine games were completely point and click. By 1993’s Gabriel Knight: Sins of the Fathers, Sierra took full advantage of emerging CD-ROM technology and hired a large cast of Hollywood voice actors including Tim Curry, Mark Hamill, Michael Dorn, and Leah Remini to voice the game’s characters.
By 1993, Sierra had merged with or acquired many other software development companies, had published over 120 titles and their adventure games were at the height of their popularity. During the same year, the immensely popular first person shooter DOOM was released. It and its predecessor, Wolfenstein 3D, marked the emergence of a new genre of game, the first person shooter. These games quickly eclipsed the popularity of the adventure game, which caused the market to shift in different directions. Popularity of adventure games declined, and the late 1990s saw Sierra suffer internal scandals, layoffs, and cutbacks. The company almost entirely ceased to develop new games by 1999. LucasArts similarly stopped production of their adventure games in 2000 and directed their focus towards the rebooted Star Wars franchise.
While the popularity of adventure games has greatly declined in the past decade, they survive in various forms. Visual novels, adventure games often focusing on romance, are extremely popular in the Japanese market, comprising approximately 70 percent of PC game sales. Independent experimental games like Façade and The Stanley Parable have enjoyed viral success, and many elements of role-playing games, including massively multiplayer, online, role-playing games (MMORPG) are inspired by adventure games. In 2007, Zork was determined to be culturally significant and selected by the Library of Congress for preservation. Adventure and Zork paved the way for an entire genre of gaming, while they might appear primitive compared to today’s games, their reputation is duly deserved. Both Adventure and Zork still remain immersive, challenging, and most importantly, fun to play. In a 1983 advertisement, Infocom boasts “We Unleash the World’s Most Powerful Graphics Technology” over a picture of the human brain, and the images evoked by Zork’s descriptions of underground dungeons, caves, wizard and trolls are just as engaging today as they were thirty years ago.